• Maxim Babichev
    CBDO, GG Ads;
    Green Grey Holding
    During 16 years in the gaming industry, Maxim Babichev touched many things: set up mobile games publishing from scratch, established long-term partnerships, led deals from origination to signing, helped companies meet their business objectives, set up platforms, and attracted developers and players to them, built vast European gaming professionals network. Maxim continuously develop professional and soft skills, which brings him an excellent understanding of gaming business, analytics, product, strategy, management, and how to make these things work together to provide business outcomes under the highest standards. Among his expertise are: deep understanding of business development and B2B sales, networking and evangelism, strategic partnerships, product development and marketing, data-driven and lean approach, analytical skills, strategic vision, team leadership, mobile and social platforms. During the Health&Beauty Forum he'll explain how to create targeted advertising campaign for mobile devices.